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News Release

cleo’s holiday charity bear

November 19, 2007

cleo is launching a holiday charity bear in support of the Breast Cancer Society of Canada.

Beginning mid-November, cleo customers will be able to purchase a special gift-giving item – cleo’s holiday charity bear. The bear is priced at $10 and with every purchase at this price, cleo will donate $5 to the Breast Cancer Society of Canada.

cleo is committed to its customers and the communities in which they live. “We care about our customers beyond their wardrobe needs and we’re delighted to participate in this holiday initiative. Holiday is a time for giving and we encourage everyone to contribute something, whether big or small,” comments Debra Tollefson, President of cleo.

“We think our customers will love our bear. He’s wearing a handmade snowflake sweater and with a gift tag affixed to his ear, he’s ready for gifting. This is an adorable gift item for friends and family - for children ages 0 to 100,” adds Vula Kawalez, Fashion Director.

cleo is a specialty retailer of women’s apparel and accessories in regular and petite sizing. cleo supports the Breast Cancer Society of Canada year round by donating a percentage of sales from selected items. Last year’s Charity Puppy raised over $34,000. With 90 stores in Canada, cleo is a division of Comark Inc., based in Mississauga, Ontario.

The Breast Cancer Society of Canada is a registered, national, volunteer-driven organization committed to raising funds for research into the prevention, early detection and treatment of breast cancer and to ultimately find a cure for the disease that women fear the most. The Society is proud to be associated with cleo and counts heavily on its on-going support says Executive Director, Sherry Johnston.

For more information, contact Rhonda Hartling, Director of Marketing for cleo at 905-567-7375.

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