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Sources Bookshelf
Achieving Excellence in Fund Raising
A Comprehensive Guide to Principles, Strategies and Methods
Rosso, Henry A
Publisher: Jossey-BassYear Published: 1991
Pages: 576pp Price: $53.00
A guide to the principles, concepts and techniques of fundraising such as assessment of human and societal needs, setting foals, selection of gift markets, and solicitation and renewal of gifts.
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