Jamieson Laboratories announces 360 Pure, promises public safety, purity, and quality control

November 20, 2008

TORONTO—Jamieson Laboratories, Canada′s leading manufacturer of natural health products unveiled 360 Pure, a commitment to the public ensuring quality control, safety, and purity.

A panel of researchers, scientists, and key figures in Jamieson Laboratories and the nutrition industry gathered at the Jamie Kennedy Gardiner Museum in downtown Toronto last month to offer insight into 360 Pure and the vital need for natural health protocols and standards.

Vic Neufeld, President and CEO of Jamieson Laboratories was among the panelists and stated, "Canadian regulations are not strengthening quality control. The news yesterday disclosed that Health Canada is warning Canadians about two vitamin C products as they were improperly manufactured using vitamin A instead of vitamin C. This simply cannot happen. Jamieson Laboratories chose to take a lead role. I′m very proud to lead this company because of its commitment to deliver quality control."

Gary Leong, VP Science and Technical Affairs at Jamieson Laboratories spoke after Neufeld and echoed the promise of the company′s quality assurance. "We take careful measure and make sure everything that′s supposed to go into the bottle goes into the bottle."

Panelists also included two partnerships of Jamieson Laboratories: Dr. Paolo Morazzoni, Scientific Director of Indena and Martijn Adorf, Global Marketing Manager of Nutritional Products for DSM Life Sciences and Materials Sciences Company.

Judy Blatman, Senior Vice President of Communications at the Council for Responsible Nutrition (CRN) in Washington, D.C. was also present and commended Jamieson Laboratories, Indena, and DSM for producing a quality line and taking stricter safety measures.

The presentation concluded with the promise of delivering four core values to the public: quality, reliability, traceability, and sustainability. The 360 Pure program includes the finest raw materials, clinical purity, consistent and active potency, and smart manufacturing.

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