Government and Media Corporations
Can Assist Anti-Racism Efforts
March 21, 2006 -- For Immediate Release
Toronto/Vancouver - International Day for the Elimination of Racial
Discrimination is observed annually on March 21 in tribute to the
Sharpeville Massacre, when the South African police fired at an
anti-apartheid demonstration, killing sixty-nine (69) people. Eliminating
racial discrimination is an ongoing effort and governments and media
corporations must do their part.
The multiple patterns of racism which manifest, such as racialized
poverty, racial profiling, racism as it intersects with gender,
disability and Aboriginality demonstrate that people in Canada continue
to be victimized because of the colour of their skin. "Insults
in schools, selective attention to crimes and unequal requirements
to hire people for government positions all occur on a daily basis
and must be confronted," said Estella Muyinda, executive director
of the National Anti-Racism Council of Canada (NARCC) based in Toronto.
To demonstrate leadership, governments have to articulate their
vision of a non-racist Canada in which racialized group members
are no longer marginalized and their contribution is recognized.
The Vision must reflect a Canada where racialized group members
have access to justice, meaningful employment in areas in which
they are trained and the eradication of poverty. The media needs
to continue to foster relationships with racialized community group
members, reflect the contribution and productivity of racialized
communities and depict constructive images and stories as it does
with other Canadians.
"The NARCC resolution on media calls on the government to
involve Canadians and corporations, particularly media providers,
to use their influence to eliminate racial discrimination in our
communities and across the country," said Kemi Jacobs, President
The Media Resolution is one of nine resolutions passed at a NARCC
gathering in Ottawa last November prior to the federal election.
Resolutions were developed on concerns including immigration, justice,
aboriginal judicial appointments, health, employment and poverty.
NARCC sought counsel from Vancouver-based Community Media Education
Society (CMES), which noted relevant recommendations from the Commons'
Standing Committee on Canadian Heritage (Lincoln Report 2003) could
assist anti-racism efforts.
Organized in 2001, NARCC is a network of national
and community-based groups with a shared vision of racial equality.
NARCC has close to 100 organization members including national groups
such as the Canadian Council for Refugees, Chinese Canadian National
Council, Canadian Arab Federation as well as local community organizations
including ACCESS, Urban Alliance on Race Relations and Black Coalition
- 30 -
Estella Muyinda, National Anti-Racism Council of
416-979-3909 ext 2
Sid Tan, Association of Chinese Canadians for Equality
and Solidarity (ACCESS)-
Kemi Jacobs, Canadian Council for Refugees, (CCR)
416-984-6840 (English and French)
RESOLUTION ON MEDIA
Whereas the Lincoln Report - Our Cultural Sovereignty: The Second
Century of Canadian Broadcasting - was submitted to the House of
Commons in 2003; and
Whereas the recommendations in the sections referring to: a) community
television, b) Canadian content,
c) media ownership concentration, and d) foreign ownership will
be beneficial for a diversity of views necessary for an informed
public, the foundation of our democracy:
Be it resolved that NARCC calls on the Government of Canada to
immediately implement the relevant recommendations of the Lincoln
Be it further resolved that NARCC calls on the Government of Canada
to introduce regulations to require that Canadian media outlets
inclusive of print, radio and television carry a minimum of 10%
of racial, cultural and ethnic content.
Be it further resolved that this content must contain positive
and educational stories about the localized or cultural communities,
and to promote the positive aspects of racial, cultural and ethnic
Be it further resolved that such content be developed and created
by members of racial, cultural and ethnic communities and be published
and distributed with other cultural and arts content.
Be it further resolved that the Government of Canada create and
adequately fund an agency independent of the Government and media
corporations to monitor, investigate and impose sanctions upon any
media outlet that is found to be responsible for publishing, broadcasting
and distributing content that is harmful, abusive or conveys negative
messages about racial, ethnic or cultural communities.
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