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News Release

Celebrating Women's Other Passion on Valentine's Day

Women Like Me Launches Directory Membership Drive

February 12, 2007

TORONTO (February 12, 2007) - The membership drive for the 10th Edition of Women Like Me, The Women's Business and Networking Directory launches on Valentine's Day February 14th, publisher Karen Fraser announced today.

Why was Valentines Day chosen for the start of the membership drive?

Karen Fraser explains, "For women entrepreneurs their business is a great passion in their life but letting the world know of their great business affair is too expensive for many. By purchasing a listing in the upcoming 10th Anniversary Directory, women entrepreneurs can promote the business they love, both locally and nationally, for an entire year. They can give a Valentine's gift to their business and share the love."

Running a business is much like a great romance. In the beginning no one understands what you see in it. You give it all you have; it is on your mind even when you are not working. It often makes your heart pound and you lose sleep over it. Unlike some relationships, this passionate affair can't be kept a secret if it is to succeed. But shouting from the roof tops is not effective promotion for a business.

The Women Like Me Directory connects your business directly with potential clients. The Directory is an "on the desk" network used daily by thousands of women for their work and lifestyle needs. The member's message will be at the customer's fingertips when buying decisions are being made.

When the membership drive is completed and the 10th Edition is ready, it will have member's listings from all parts of Canada in over 200 career areas. Now more than ever, readers will value this network that works on their schedule to meet their needs. The new book will also feature articles on current work and lifestyle issues and inspiring profiles of innovative entrepreneurs from all areas of the country.

The exciting membership benefits include a Networking Rebate, the opportunity to support The Margaret Fund for breast cancer prevention, a monthly interactive newsletter (The Netletter), discounts on new opportunity services and promotion on the Women Like Me site. Participants will be sent a Promotion and Event Planning Guide to help them make the most of their year in the Women Like Me Directory.

Participating in the 10th Edition of the Women Like Me Directory is easy, effective and affordable. The listing form is on the Women Like Me web site at www.womenlikeme.ca and it can be submitted by mail, fax or completed online. The listing fees for a year are less than the cost of a Valentine's Day box of chocolates, bouquet of roses or frilly item. Participation fees ranges from $35.00 for a Basic listing to $50.00 for a Bold listing to $100.00 for a Best listing. The listing choices can be viewed on a sample page on the site.

The first entrepreneur to register for the 10th edition is Sonya Scarrow, owner of Cobalt Virtual Enterprises. Her company offers administrative support and secretarial services virtually - over the internet. She intends to use the Directory to promote her services to clients with international business interests.

"The Directory represents a moment in time reflecting who we are, what we are doing and what we need", states Karen Fraser, "When it started Sonya's career did not exist and the internet was the interest of a few not the emerging business opportunity for many."

About Karen Fraser

Karen Fraser's passion, Women Like Me Inc., was founded 30 years ago. Its mandate is to promote women's success and style through publications, special events and innovative presentations. Ms. Fraser is well known as one of Canada's best speakers on entrepreneurship and workplace change. She has presented to groups from Whitehorse to St. John's and from Grade 6 to the heads of major corporations.

She was the host of a TVO programme on Small Business for 3 years and her views on work trends are featured in numerous articles and books such as the current "Surprise You're Wealthy" by Patty Lovett Reid. For more information click on About/People Have Said at www.womenlikeme.ca.

Karen Fraser
416 696-7621

812A Bloor Street West, Suite 201      sources@sources.ca
Toronto, Ontario, M6G 1L9, Canada         Tel: 416–964–7799
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