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Breast Cancer Society of
Proudly Announce the 2007
Mother's Day Walk
April 4, 2007-- For Immediate Release
"Take a Short Walk to End Breast Cancer in the Long Run"
Mother's Day Weekend: May 12th and 13th 2007
Breast Cancer Society of Canada and cleo, will team up again this year for a nationwide Mother's Day Walk throughout malls across Canada.
For the 5th consecutive year cleo will partner with the Breast Cancer Society of Canada (BCSC) for the annual event. Last year a total of $81,000 dollars was raised for Canadian breast cancer research. Since the walk began in 1991 in Point Edward, Ontario, many thousands of dollars have been raised and the Walk remains an integral role in BCSC fundraising.
"The 2007 Mother's Day Walk will be our biggest Walk yet," says Rany Xanthopoulo, Executive Director, BCSC. "We are thankful for our partnership with cleo and their ongoing support and we look forward to this year's walk to raise funds to end this dreadful disease."
cleo is committed to its customers and the communities in which they live. "We care about our customers beyond their wardrobe needs and we are delighted to participate in the Mother's Day Walk," says cleo Director of Stores, Shelley Redmond. "We support the BCSC and the valuable work they do."
The 5th Annual Mother's Day Walk will be held at 90 cleo mall locations across Canada. Pledge sheets will be available at stores and from the BCSC office in Sarnia, Ontario. You can also download a pledge form online at www.mothersdaywalk.ca.
cleo is a specialty retailer of women's apparel and accessories in regular and petite sizing. cleo supports the Breast Cancer Society of Canada year round by donating a percentage of sales from selected items. With 90 stores in Canada, cleo is a division of Comark Inc., based in Mississauga, Ontario.
The Breast Cancer Society of Canada and cleo wish to thank everyone for their continued support.