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Issue Management: Experts and Sources
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Sources Experts & Spokespersons

Allan Bonner Communications Management Inc.
Dispute Resolution--Media--Presentation Dr. Bonner is regularly asked to comment on current issues, and has recently been interviewed by BBC News, The National, Power and Politics, The New York Times, Power Play, CNBC E...

Sources Select Resources

Helping you reach the media
How Sources can help you get more and better media coverage
Article
Sources
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
Sources gives you powerful tools to help you stand out from the crowd
Article
Sources
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
Sources media training
Article
Sources
Media training to ensure that you are ready to handle media interviews. Topics include Message making, Staying newsworthy, Safe spokesperson techniques, Preparation and relaxation techniques, Media et...

Sources Bookshelf

Building Media Relationships
How to Establish, Maintain, and Develop Long-Term Relationships
Sommers, Susan
Book
2009
Sommers wrote this guide to teach how media can be used to raise an organization's public profile and improve its connection with the target audience.


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