News Release

Canadian Author Nominated in the 2007 Ethan Awards™

The Ethan's™ will be announced in October in New York

May 8, 2007-- For Immediate Release

Amherst, NS - May 8, 2007 - David Mason has been nominated in the second annual Entrepreneurial Author Awards.

The Ethan Award™ is set to become one of the literary world's most sought-after awards. The Entrepreneurial Author™ Awards are the only international, all-encompassing entrepreneurial author awards program, governed by a Board of Distinguished Judges and Advisors honoring great performances in the workplace.

Ethan means strong and optimistic, solid and enduring, or permanent. An Entrepreneur - derived from the French words 'entre' (i.e. enter) and 'prendre' (i.e. take) - is, in its most general sense, a person who creates or starts a new project, opportunity, or venture and assumes the risk for it. Nicknamed the Ethans™, winners will be announced during presentations New York. Jay Conrad Levinson, founder of the Guerilla Marketing book series, will receive the first Lifetime Achievement Ethan Award™ that evening.

More than 1,200 nominations from authors in virtually every industry have been submitted for consideration in 3 categories, including Guerrilla Entrepreneur - The pinnacle author who demonstrates Success and Balance. Mason has been accepted and will be competing in the awards for Marketing Your Small Business For Big Profits, Morgan James Publishing, 2006.

Mason's book is now an international best seller and has garnered cover endorsements from industry giants. "This book is loaded with practical, proven strategies you can use immediately to increase sales, revenues, cash flow and profits" says Brian Tracy, a best selling author and co-star of the movie Pass It On. Joe Vitale, a #1 best selling author and featured teacher on the hit movie The Secret states the book is "an excellent primer for anyone serious about making money in their own business. Should be an eye opener to many. Read it and share it."

Members of the Ethan Awards' Board of Distinguished Judges & Advisors and their staffs will select Ethan Finalists and Winners from among the Nominees. Nominees are chosen from international business authors during preliminary judging from January through August.

The elegant Ethan trophy was designed by R. S. Owens, the same company that makes the Oscar and the Emmy awards.

"The Ethan Award™ has quickly become the most coveted business author honor in America," said David L. Hancock, founder and president of The Ethan Awards™. "We began the Ethans in 2006 with the mission to generate recognition of deserving business authors among the business community, the press, and the general public. Being selected as a Nominee is an important achievement, because it means that independent judges have agreed that the Nominee is worthy of national recognition. We congratulate all of the Nominees on their achievement and wish them well in the competition."

"I am extremely honored to have been recognized for my contributions and accepted as a nominee. It feels good to be making a difference" says Mason.

Finalists are decided upon by the judging panel based upon the ratings of their nominations. To rate Mason's nomination interview go to www.YourBigProfits.com, you will find the link to the interview at the bottom of the page.

About David Mason

David Mason is president of Mason Performance Development Inc.. As a Speaker, Trainer and Performance Development Coach he helps entrepreneurs and small business owners to take their business and their lives to the next level. For more information about Marketing Your Small Business For Big Profits go to www.YourBigProfits.com and to learn more about the services David provides go to www.MasonPerformanceDevelopment.com.

About The Ethan Awards™

Set to be the literary world's most sought after award, Ethan Awards™ are conferred in three categories: Guerrilla Entrepreneur, Entrepreneurial Achiever and Contemporary Entrepreneur. Honoring business authors, the Ethans recognize outstanding performances in the workplace worldwide. Learn more about The Ethan Awards™ at www.Ethan-Awards.com.

Premier sponsors of The 2nd Annual Entrepreneurial Author Awards™ include Ingram Publisher Services, Lightning Source, Morgan James Publishing and The Entrepreneurial Author University.

Media sponsors include Planned Television Arts, Bold Approach and PR By The Book.

Contact: David Mason
902-660-3070
Dave@MasonPD.com

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