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Do's and Don'ts of Getting Media Coverage: Experts and Sources
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Sources Experts & Spokespersons

Sources
Sources specializes in collecting, indexing and disseminating information to help journalists, editors and researchers quickly reach articulate experts and spokespersons who can provide background information and comment on a wide...

News Releases

Are you paying too much to send out your news releases?
2009-05-25
Sources
If you have been using a corporate newswire service to send out your news releases you are likely paying $500 or more to send out a single release -- and that release may not even be reaching the peop...
Publicity 101 for Colleges
2009-05-02
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons

Sources Select Resources

Are you paying too much to send out your news releases?
Sources News Release
Article
2009
Sources
If you have been using a corporate newswire service to send out your news releases you are likely paying $500 or more to send out a single release -- and that release may not even be reaching the peop...
The Follow-Up Telephone Call
LaVigne, Mark
Article
2004
Sources
Making follow-up phone calls to the media.
Frequently Asked Questions about Sources
Article
Sources
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
Getting your story into the media
Article
Sources
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
Have new social media made 'traditional' media obsolete?
Article
2009
Sources HotLink
New media provide additional channels for getting messages out, but they don't make older media obsolete. The task is of public relations is to reach people through the media they use. In an increasin...
Helping you reach the media
How Sources can help you get more and better media coverage
Article
Sources
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
Publicity 101 for Colleges
Sources News Release
Article
2009
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Sources media training
Article
Sources
Media training to ensure that you are ready to handle media interviews. Topics include Message making, Staying newsworthy, Safe spokesperson techniques, Preparation and relaxation techniques, Media et...


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© Sources 1977-2016. The information provided is copyright and may not be reproduced in any form or by any means (whether electronic, mechanical or photographic), or stored in an electronic retrieval system, without written permission of the publisher. The content may not be resold, republished, or redistributed. Indexing and search applications by Ulli Diemer and Chris DeFreitas.