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Marketing Communications: Experts and Sources
Sources Directory - Subject Index


Sources Experts & Spokespersons

Randall Craig, Social Media and Networking Expert
Randall is an expert on Social Media Strategy, Social Media Risks, and Networking, and has helped over 100 major organizations since 1994. Author of seven books, including Social Media for Business, the Online PR and ...
Speakers Gold
Speakers Gold, the Five Star bureau, represents some of the world's top speaking talent. We take your request very seriously and match you with the right speaker within your budget. We purposely have a small roster and represent o...

News Releases

Publicity 101 for Colleges
2009-05-02
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Sources welcomes Solutions in Mind
2009-05-16
Solutions in Mind
Solutions in Mind is a uniquely qualified world-leading authority on communication, utilizing innovative communication tools to coach organizations and individuals to understand how the mind works.
Sources welcomes Wendy Moore-MacQueen
2009-05-25
Wendy Moore-MacQueen, Author, Speaker and President of Mormac Brand Re-engi
Sources welcomes a new member: Wendy Moore-MacQueen, Author, Speaker and President of Mormac Brand Re-engineering.

Sources Select Resources

Frequently Asked Questions about Sources
Article
Sources
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
Getting your story into the media
Article
Sources
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
Helping you reach the media
How Sources can help you get more and better media coverage
Article
Sources
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
How Media Relations Helps the Marketing Plan
LaVigne, Mark
Article
2002
Sources
Using media relations to support your marketing strategy.
Making your marketing brochure a keeper
Sommers, Susan
Article
2009
Sources HotLink
A good brochure will effectively communicate the most important facts about your organization. The best brochures combine elements of marketing (they sell your organization) and public relations (they...
Publicity 101 for Colleges
Sources News Release
Article
2009
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Sources gives you powerful tools to help you stand out from the crowd
Article
Sources
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
The Sources HotLink
Website
1996
Sources
A website and newsletter dealing with media relations strategies.
3 Keys to Keeping Your Marketing and PR Writing on Strategy
Slaunwhite, Steve
Article
2004
Sources
How do you ensure that your marketing and PR piece isn't just pretty prose?
Using History to Write Powerful Leads
Slaunwhite, Steve
Article
2004
Sources
Using history in writing marketing and PR communications.
Words That Work
Charvet, Shelle Rose
Article
2010
Sources HotLink
Despite sea change in customer attitudes, companies are still talking down to their clientele. All it takes is a subtle shift in your marketing language to produce noticeable results.

Sources Bookshelf

Muddled, meager and messy
Marketing performance repair manual for small business
Moore-MacQueen, Wendy
Book
Muddled, meager and messy # Marketing performance repair manual for small business, written by Wendy Moore-MacQueen, delivers the highlights of effective, economical marketing designed specifically fo...
Publicity and the Canadian State
Kozolanka, Kirsten
Book
2014
A collection examining the state's relationship with public practices and the "permanent campaign," the constant search for politicians and their strategists for popular consent.


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