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Marketing Strategy: Experts and Sources
Sources Directory - Subject Index


News Releases

Publicity 101 for Colleges
2009-05-02
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Sources welcomes BlueRush
2009-04-24
BlueRush
BlueRush is a full service digital marketing company focused on developing highly engaging and interactive solutions using Web 2.0 technologies, award-winning rich media animation and video production...
Sources welcomes Steven Goldhar, President and Founder of Sundance Media Inc.
2009-08-04
Steven Goldhar, President and Founder of Sundance Media Inc.
Sources welcomes a new member, Steven Goldhar, President and Founder of Sundance Media Inc.

Sources Select Resources

Frequently Asked Questions about Sources
Article
Sources
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
Getting Ink for Your New Product
Slaunwhite, Steve
Article
2004
Sources
Get media coverage of your product.
Getting your story into the media
Article
Sources
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
Helping you reach the media
How Sources can help you get more and better media coverage
Article
Sources
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
How Sources magnifies your Internet visibility
Article
2006
Sources
How the high Internet ranking of the Sources Web site helps magnify the public profile of organizations and companies who are listed in Sources.
Marketing Strategy
Sources Select Resources Encyclopedia
Article
Media Relations as a Marketing Tool
Friesen, Carl
Article
The first step to getting media attention is to make sure that reporters know about you.
Publicity 101 for Colleges
Sources News Release
Article
2009
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Sources gives you powerful tools to help you stand out from the crowd
Article
Sources
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
You, Sources, and Getting the Most Out of the Internet
Including Six Internet Fictions to Consider
Zwicker, Barrie
Article
1996
Sources
Internet facts and myths.

Sources Bookshelf

Hungry to Succeed?
Ryan, Tricia; Fodchuk, Mark
Book
Money Making Marketing
Finding the People Who Need What You're Selling and Making Sure They Buy It
Lant, Dr. Jeffrey
Book
1991
Practical advice on marketing.
Publicity and the Canadian State
Kozolanka, Kirsten
Book
2014
A collection examining the state's relationship with public practices and the "permanent campaign," the constant search for politicians and their strategists for popular consent.
Unabashed Self-Promoter's Guide
What Every Man, Woman, Child and Organization in America Needs to Know About Getting Ahead by Exploiting the Media
Lant, Dr. Jeffrey
Book
1983

Media



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